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PNG/JPG/WebP → SVG

Convert your logo to SVG

Recreate a scalable SVG of your logo from the PNG or JPG you still have, for print, signage, embroidery or your website. Nothing is uploaded, and there’s no account, watermark or limit.

  1. 1. Drop files
  2. 2. Adjust
  3. 3. Download
  • No upload. Processing happens on your device.
  • No limits. As many files as you like, free.
  • No watermark. Your files stay exactly yours.

How to vectorize a logo with filetidy

  1. 1

    Drop the largest copy of your logo you can find, as PNG, JPG or WebP. A version with a transparent background works best.

  2. 2

    Keep the Logo preset. For a one-color logo or a stamp, switch the output to Black & white instead.

  3. 3

    Click Convert, then Preview and zoom in on the corners and the lettering. If corners are rounded, lower the corner threshold; if small dots appear, raise the speckle filter, then click Convert again.

  4. 4

    Download the SVG, or use Copy SVG code to paste it straight into your website's HTML.

Why you need your logo as a vector file

Printers, sign makers, embroiderers and vinyl cutters regularly ask for a logo as a vector file: SVG, AI, EPS or PDF. They need outlines, not pixels, because they scale the logo to a business card, a shop window or a van, or because their machines follow paths with a blade, laser or needle.

Many small businesses only have the logo as a PNG from their website or a JPG from an email signature. The original designer may be unreachable and the source file lost. Tracing the best image you have is the practical way to get a usable vector version back.

Logos are the ideal case for tracing: few colors, solid fills, clear edges. The Logo preset merges the anti-aliasing shades along edges into the main colors, so the SVG ends up with roughly one shape per color area instead of hundreds of slivers. The colors are taken from the image, so check them against your official brand values afterwards.

Ideal source
PNG with a transparent background, 1000 px wide or more
Colors
Sampled from the image; correct them to exact brand values
Lettering
Traced as shapes, not editable text
Accepted by
Web, print shops, sign makers, cutting machines
Other vector formats
AI, EPS and PDF; open the SVG in a vector editor to save these
Privacy
Your logo is traced on your device and never uploaded

Other ways to do it

Mac

On Mac: rebuild the logo in Illustrator

  1. Place the logo with File > Place and open Window > Image Trace.
  2. Choose the 3 Colors or 6 Colors preset, or set Mode to Color and drag Colors down to the number of colors in the logo.
  3. Under Advanced, turn on Ignore White to drop the background, then choose Object > Image Trace > Expand.
  4. Select each fill and enter your exact brand color codes, retype the lettering with the original font if you have it, then export as SVG.

Windows

On Windows: clean up the tracing in Inkscape

  1. Trace the logo with Path > Trace Bitmap, using Multiple scans with Colors and a scan count equal to the logo's colors.
  2. Turn on Remove background, click Apply and delete the original image.
  3. Use Path > Simplify (Ctrl+L) on shapes with too many nodes, and set exact colors in Object > Fill and Stroke.
  4. Save as Plain SVG, or as PDF if a print shop asks for it.

You can also trace the logo here on filetidy first and open the SVG in Inkscape just for the final color and node clean-up.

Tracing a logo vs getting the original file

If anyone still has the original vector file, the designer, the agency or the print shop that made your last batch of business cards, ask them first. An original file has exact colors, true geometric shapes and real fonts, and nothing traced can match that.

Tracing is the right choice when the original is gone, or when you need a vector version quickly for a mock-up, a cutting machine or a website. For most simple logos the traced SVG is indistinguishable from the original at normal sizes. For a professional reprint, a designer can use the traced SVG as a starting point and redraw it in far less time than from scratch.

Only vectorize logos you own or have permission to use. Tracing someone else's trademark doesn't change who owns it.

Frequently asked questions

Will the SVG use my exact brand colors?

Close, but not always exactly. Colors are sampled from the pixels, and compression or resizing can shift them slightly. Open the SVG in any text or vector editor and replace each fill value with your official hex code; a simple logo only has a handful of them.

My logo only exists as a tiny favicon or a social media avatar. Will that work?

It will produce an SVG, but small images give rough, lumpy curves because each edge is only a few pixels long. Look for the logo in old documents, presentations, email signatures or your website's image files; anything around 1000 px wide gives a much cleaner result.

Can I send the SVG to an embroidery or vinyl-cutting service?

Yes, SVG is widely accepted. Many vinyl cutters prefer a single-color version, so try Black & white output for that. Embroidery shops usually convert vectors to a stitch file themselves; ask them if they also need a PDF or EPS.

Why are the letters in my logo slightly different?

Thin strokes, serifs and tight letter spacing are hard to trace from pixels. Lower the corner threshold and use a larger source image. If the lettering must be perfect, retype it with the original font in a vector editor and keep the traced symbol.

Can I put the SVG on my website?

Yes. Use Copy SVG code and paste it into your HTML, or upload the file and reference it in an img tag. Keep Optimize SVG on: it removes unnecessary precision and makes the file smaller, which helps page speed.

Last updated October 28, 2026

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